Watches have a reputation for being expensive collectibles that symbolize luxury and status. However, not every watch aficionado has their sights set on Patek Philippe or Audemars Piguet.
At Everydayimcarrying, we decided to put our love for accessible watches to the test with one simple challenge – what’s the coolest watch we could get for $100 or less?
The idea isn’t just about budget limitations; it’s about uncovering hidden gems, versatile styles, and unique timepieces that combine affordability with charm.
From legendary brands like Seiko to under-the-radar picks like Bertucci, these results prove that enjoying the art of watch collecting doesn’t always require deep pockets.
Whether you’re a seasoned collector, a first-time buyer, or just curious about alternative affordable watches, here’s what we came up with.
1- Orient 3-Star Automatic With Gradient Brown Dial

Pulling from his nostalgia and experience in watch collecting, Jack landed on the Orient 3-Star automatic, a timepiece brimming with value and history. Its gradient brown dial captures attention with subtle Geneva stripe-style finishes that create visual depth without being gaudy.
Key Features:
- Gradient brown dial with elegant texture
- Automatic movement made in-house at Akita Epson in Japan
- Five-link bracelet with a secure flip-lock clasp
Priced under $90, this Orient serves as an alternative to Seiko classics, delivering quality and character at an unbeatable price for new and seasoned enthusiasts. Jack lauds it for unpretentious charm and impeccable craftsmanship, proving that Orient lives up to its reputation as a quiet powerhouse in the accessible watch category.
2- G-Shock DW5600E-1V

When precision meets ruggedness, the G-Shock DW5600E is king. Danny was drawn to its legendary durability and status as a staple in the watch world. Often recognized as NASA-certified for space travel, this watch has been tried and tested through all manner of stress tests.
Key Features:
- Shock-resistant case
- Water resistance to 200 meters
- Digital functions including stopwatches, alarms, and countdown timers
Surprisingly affordable (around $45 on Amazon), the G-Shock DW5600E is accessible for casual wearers while maintaining its status among professionals. Its versatility, incredible resilience, and ability to transition from streetwear to workspace make it a timeless choice.
3- Seiko 5 SNK803

Known as the “cheat code” of affordable watch collecting, the Seiko 5 SNK803 is pure functionality and charm in a small 37mm format. While officially discontinued in favor of Seiko’s newer offerings, these iconic models are still available online for just under $100.
Key Features:
- Automatic 7S26 movement with reliable performance
- 30 meters of water resistance
- Matte-blasted case and rugged tan canvas strap
James highlights its casual tool-watch design and unbeatable bang-for-the-buck factor. With its blend of a pilot’s and field watch aesthetic, the SNK803 maintains a strong enthusiast appeal, even as trends shift toward larger case sizes.
The Bigger Picture
This experiment wasn’t just about buying affordable watches. It was a celebration of diversity in the watch world. Brands like G-Shock, Timex, Seiko, and Orient remind us that budget-friendly doesn’t mean “cheap”; it means access to robust, thoughtfully made timepieces. These are the watches that ignite passion, serve as conversation starters, and help build collections with personality.
For those just stepping into the watch world, there’s no better playground than the sub-$100 category. Whether you’re all about utility, style, or pure fun, there’s a piece out there waiting for your wrist.
Honorable Mentions
From the stainless steel shine of the Casio A159WGEA-1MV to the outdoor originality of a Timex Expedition, there are countless options that didn’t make the final cut but deserve recognition. Watches in this range hold a special place for entry-level buyers and seasoned collectors alike.
If you’re new to the watch scene or looking to expand your collection, this list is proof that a small budget doesn’t limit big possibilities. All it takes is curiosity, a sense of adventure, and a little love for the craft of horology.
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